
“Choice Juicery is Encinitas's reset button — the place you hit after the ocean takes everything out of you.”
Where Ironsmith Coffee is your pre-beach ritual and East Coast Pizza is your post-beach reward, Choice Juicery occupies a different slot entirely: it's the spot that actually repairs you. Not a café pivot with a green juice on the menu as an afterthought — this is the whole operation, built around what your body wants after two hours in the surf or a hard coastal run up the 101.
That distinction matters in Encinitas more than it would anywhere else. This neighborhood runs on outdoor living, and the demand for something that bridges the gap between a workout and a real meal is real. Choice fills it without apology — no burger option hedging the concept, no espresso bar softening the commitment. You're here for the juice, the bowls, the smoothies, and that's the whole deal.
The açaí bowl is the anchor — reviewers call it solid and fresh, which in this category is genuinely high praise, since most places are working with frozen fruit and too much honey. The Creamsicle smoothie bowl is the sleeper hit, the thing you order because someone at the next table has one and you immediately abandon your original plan. The avocado toast on gluten-free bread earns its own conversation — different textures, clean ingredients, the kind of plate that doesn't leave you heavy. And the protein powder they use in smoothies is worth noting: no graininess, no chemical aftertaste, which sounds like a low bar until you've been burned by every other juice shop in San Diego.
Staff warmth comes up in nearly every review, and it's specific — names get mentioned, suggestions get made, the vibe reads like someone who actually cares what you walk out with. Outdoor seating on North Coast Highway means you're doing all of this with a view worth lingering over.
Mild caveat: the prices run moderate-to-steep. This is San Diego, and fresh ingredients cost what they cost. Worth it.
No reviews yet. Be the first to share your experience.
Restaurants · Encinitas · $
“Old-fashioned American breakfast & lunch joint with surf decor & a handful of sidewalk tables.”
$Restaurants · Encinitas · $
“New York–style slices feature at this beachy nook with simple decor & outdoor seating.”
$Restaurants · Encinitas · $$
“Cozy pub with more than 30 international beers on tap has bison, ostrich & other unusual burgers.”
$$90 N Coast Hwy 101 STE 212, Encinitas, CA 92024, USA
6 months ago